Portfolio advisory
Strategic asset allocation, manager selection, and risk frameworks tailored to your mandate and constraints.
- Investment policy & SAA
- Manager & fund due diligence
- Risk & scenario analysis
Portfolio & software studio
Investment systems, built with care.
Soju Club Studios is a new studio pairing investment thinking with engineering practice — designing portfolios and building the software that runs them. We are taking on a small number of foundational engagements as we grow.
What we do
Two practices, one team.
We blend portfolio thinking with engineering practice so strategy and tooling stay aligned. Every engagement — whether a focused review or a long build-and-operate partnership — runs on the same disciplined process.
Software & data
Pragmatic systems for research, operations, and reporting — from spreadsheet replacement to production-grade platforms.
- Research & backtesting stack
- Portfolio & performance reporting
- Data pipelines & vendor integration
Operating partner
Hands-on support for boutique managers and founder-led firms that want senior judgement without hiring a full team.
- Fractional CIO / CTO engagements
- Quarterly reviews & governance
- Build, operate, transfer
What we’re building
Software for the way modern businesses run.
Alongside our advisory work, we are developing a suite of products that share a single backbone — each module is designed to work with the others. Strata and Deductly lead the suite; six further modules are on the active roadmap.
Modeling
In active development
Strata
Model your full financial picture — every entity, in one place.
A desktop-style modeling environment for households and firms that juggle multiple entities — businesses, rentals, partnerships, and personal accounts. Build linked sheets the way you would in a spreadsheet, and watch outcomes update as assumptions change. Data stays on your machine.
- Linked sheets with formulas, cross-sheet references, and reusable variables
- Roll up businesses, rentals, and personal accounts into a single household view
- Side-by-side what-if scenarios across entities and jurisdictions
AI · Intelligence
In active development
Deductly
Turn the content you already make into the expense intelligence your business deserves.
Deductly uses AI to scan content across social media, cloud storage, and messaging — receipts, meals, mileage, gear, travel — and turns it into substantiated, audit-ready records your accountants and operators can actually use.
- Auto-classifies posts, photos, and receipts
- Generates a documented evidence trail per claim
- Exports cleanly to your accounting platform of choice
Also on the roadmap
Six further modules planned around the same backbone. Each is designed to integrate with the rest of the suite so operational decisions are visible across the stack in real time.
Warehouse & inventory
Pallet
Stock ledger, multi-location tracking, audit trail, and reorder logic for teams that move physical goods.
Point of sale
Tender
An AI-assisted checkout experience that surfaces the right information at the moment of sale, not at month-end.
Payroll & compensation
Cadence
Withholding, multi-jurisdiction handling, and year-end reconciliation wired into the rest of your operations.
Project management
Cairn
Task tracking, cost allocation, and a clean time-to-billing pipeline for service teams of every size.
R&D operations
Forge
Project tracking, expense classification, and the documentation trail auditors and grant committees expect.
International operations
Mariner
Cross-border compliance, treaty handling, and FX-aware operations for teams that span jurisdictions.
How we work
Considered, transparent, hands-on.
Every engagement starts with listening. We agree on what success looks like, then move in short, reviewable stages so you stay in control of scope and cost.
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01
Discover
Stakeholder interviews, portfolio & systems audit, gap analysis.
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02
Design
Target operating model, allocation framework, technical architecture.
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03
Deliver
Implementation in milestones — portfolio changes, software releases, training.
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04
Steward
Ongoing reviews, monitoring, and second-pair-of-eyes on big decisions.
About
A small firm of investors and engineers.
Soju Club Studios was founded by a team that grew tired of watching investment groups forced to choose between strategy advice and technology delivery. We believe the two are inseparable — and we hire for both.
Our practice brings together experience across portfolio management, fintech, and software engineering. We hold ourselves to fiduciary standards even where we are not legally required to, and we work in long relationships rather than one-off projects.
Get in touch
Tell us what you’re working on.
We reply to every enquiry within two business days. Send us a note using the form and we’ll be in touch.